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“Business as usual” in the New Normal - how to stay calm and be helpful
Best 3 Super Bowl Ads 2020 - by Joanne Tan,10PlusBrand.com

Best 3 Super Bowl Ads 2020 - by Joanne Tan,10PlusBrand.com

February 6, 2020

Here are the top 3 best Super Bowl Ads in 2020, based on the criteria of two words: Trust and Competence, in MY opinion, and strictly from the point of helping a business get their business’ unique value propositions across to the hearts and souls of their target audience. Counting down 3 - 2 - 1 to my personal winner: #3: New York Life Insurance's ad; #2: Under Armour's Ad; #1: Google's ad, "Lorreta".

Short & Sweet Tips for Business Branding from Joanne Tan_#1_Trust and Confidence

Short & Sweet Tips for Business Branding from Joanne Tan_#1_Trust and Confidence

January 27, 2020

How do you amplify your brand messages, straight to the hearts and minds of your target audience, within 30 seconds?

Make your brand stand for something, then the top line will lift the bottom line.

Your Brand, Competitors, and Collaborators

Your Brand, Competitors, and Collaborators

August 5, 2019

Your brand, your competitors/collaborators: what's ideal and what's practical: in turning competition into synergetic partnership, and in defining unique value propositions and differentiators.

The Power of Visuals

The Power of Visuals

July 5, 2019

Do you prefer reading an article, or watching its video version?

How many people prefer watching a video to reading a blog post?

Check out my latest podcast on the Power of Visuals to find out more.

Video: https://bit.ly/2NroAMj